2. Accuracy & Representation (4 marks) 

Was the headline in Question #1 an accurate representation of the article content? 

a) Explain your reasoning clearly 

b) Reference course discussion on misleading vs effective headlines 

As I mentioned in question 1, this article was effective because it told me exactly what I would be viewing if I clicked on the article. After viewing the article I can attest that the headline was indeed an accurate representation of what the headline promised. It didn’t go off and talk about content unrelated to the headline material. To further back up the accurate claim, the article once opened lists a video of the top 13 deep sea animals followed by photos of each individual animal. 

Very simple, however effective. Whoever wrote this headline understood the audience and the goal of the post.